A shot of creativity goes a long way to remaining competitive and addressing future trends. This is the view of Susan Robertson whose mission is to ‘sharpen strategic creativity to produce real results.’
Ninu igba Play Room rẹ ni IMEX America, "Ṣe o yanju iṣoro ti ko tọ?" o fihan awọn olukopa bi wọn ṣe le sunmọ ipenija lati oju-ọna tuntun lati le wa pẹlu awọn imọran tuntun ati imotuntun. Susan, ẹni tí ó ń ṣe ìdánilẹ́kọ̀ọ́ ìrònú àtinúdá ní Yunifásítì Harvard, ṣàlàyé, “Einstein sọ pé ‘Bí mo bá ní wákàtí kan láti yanjú ìṣòro kan, èmi yóò lo ìṣẹ́jú 55 láti ronú nípa ìṣòro náà àti ìṣẹ́jú márùn-ún ronú lórí àwọn ojútùú.’”
Susan’s was one of many innovative sessions in the Play Room, the creative hotbed of the show, enabling planners to get hands on with tools, techniques and resources to develop new ideas and make meetings more interactive. It includes a dedicated innovation corner for out of the box thinking and an engagement corner for tricks on how to create a deeper and richer audience experience. There’s even the chance to set a Guinness World Record by tackling the “Beer Coaster challenge!”
Creativity and future thinking go hand in hand, as fresh thinking ensures planners can address forthcoming trends and incorporate them into their business. The German Convention Bureau gave an insight into the future of meetings in Research and innovation: See the future of meetings today. Attendees discovered trends in knowledge sharing, tech and meeting design from the Future Meeting Space – a project by the German Convention Bureau (GCB), European Association of Event Centres (EVVC) and The Fraunhofer Institute for Industrial Engineering IAO. The GCB team, including Claudia the avatar, ran through future meeting scenarios and examples of how these have already been put into practice in Nuremburg, Leipzig and Munich.
Lati awọn oju iṣẹlẹ ipade iwaju si awọn olukopa ipade iwaju. Shawna Suckow, oludasile SPIN: Nẹtiwọọki Ile-iṣẹ Alakoso Agba, ṣe apejọ igba kan lori Awọn olupese: bii o ṣe le sopọ dara julọ pẹlu awọn oluṣeto ode oni. Shawna ṣe alaye bi o ṣe le “fọ nipasẹ awọn idimu” ati kọ awọn ibatan nipasẹ awọn ijẹrisi alabara ati ojukoju Nẹtiwọọki bii awọn imọran adaṣe adaṣe ti o dara julọ fun ibaraẹnisọrọ awujọ awujọ.
Ibaraẹnisọrọ ati igbega awọn ibatan ṣe ipilẹ ipilẹ ti MPI agbọrọsọ ọrọ asọye Tami Evans. O gba awọn olukopa niyanju lati faramọ “dork inu” wọn gẹgẹbi ọna asopọ nitootọ pẹlu eniyan ati jijẹ adehun igbeyawo ati iṣelọpọ. Ti ara ẹni jẹwọ “ireti ayeraye,” Tami gba awọn aṣoju niyanju lati “fi pipe si idaduro” ni ojurere ti gbigbamọra eniyan ati itara ninu koko-ọrọ agbara rẹ Idaji ti o kun fun: mimu ireti ṣiṣẹ ati awọn ọgbọn rirọ lile-mojuto miiran. Gilaasi ọna idaji kikun rẹ gba awọn oluṣeto ni iyanju lati ni idunnu ati ilera ni mejeeji ọjọgbọn ati igbesi aye ara ẹni.
O fi awọn aṣoju silẹ ni rilara agbara ṣaaju ọjọ ikẹhin ti iṣafihan bi Joanne Dennison lati Ise agbese Aṣeyọri Aarin, ti o lọ si koko-ọrọ, ṣalaye:
“Tami mi jìgìjìgì! O fihan eniyan bi wọn ṣe le gbe awọn ifiranṣẹ rere rẹ si iṣẹ wọn lori ilẹ iṣafihan. Dajudaju o jẹ agbọrọsọ ti o ni agbara - pipe fun ọjọ ikẹhin wa nibi ni IMEX. ”
IMEX America n waye lọwọlọwọ ni Sands Expo ati Ile-iṣẹ Adehun ni The Venetian® | Palazzo® Las Vegas lati Oṣu Kẹwa 18-20, 2016, ṣaju Smart Monday, Oṣu Kẹwa 17.
eTN jẹ alabaṣiṣẹpọ media fun IMEX.
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