Brand USA and United Airlines promote US to Chinese tour operators and tourists

Brand USA, agbarija titaja opin irin ajo fun Amẹrika, ni ajọṣepọ pẹlu United Airlines, ti gbalejo irin-ajo akọkọ ti imọ-mimọ China akọkọ (MegaFam).

MegaFam pẹlu awọn oniṣẹ irin-ajo olokiki 50 lati awọn ipo kọja China, pẹlu Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Xian, Hangzhou, Nanjing, Wenzhou, ati Chongqing.


“We’ve been working with our partners for some time to host a familiarization tour of qualified tour operators from China as part of the U.S.–China Tourism Year  strategy,” said Thomas Garzilli, chief marketing officer for Brand USA. “The MegaFam provided top travel industry professionals, from locations throughout China, the opportunity to experience the United States to, through, and beyond gateway cities.”

Brand USA akọkọ-lailai China MegaFam pese awọn oniṣẹ irin-ajo pẹlu awọn abẹwo si awọn ilu AMẸRIKA ti o ni ami-ami bi New York City, Chicago, ati Los Angeles, ati awọn iriri ni awọn ibi agbegbe ti o ni irọrun wọle nipasẹ awọn ilu ẹnu-ọna wọnyẹn bi Stony Brook, NY; Mystic, Conn.; Estes Park, Colo.; Dekun Ilu, SD ati ọpọlọpọ diẹ sii. China MegaFam pari pẹlu iṣẹlẹ ikẹhin ti o gbalejo nipasẹ Ṣabẹwo si California ni Papa Levi ni Santa Clara, Calif.



Ṣeun si awọn igbimọ irin-ajo ẹlẹgbẹ ati awọn ajọ tita ibi-ajo bi NYC & Ile-iṣẹ, Connecticut Office of Tourism, Discover Long Island, Ṣabẹwo Denver, Ṣabẹwo si Houston, Travel Texas, Destination DC, Ṣabẹwo si Baltimore, Ṣabẹwo si Philly, Ṣawari Lancaster, Yan Chicago, Office of Illinois Irin-ajo, Irin-ajo South Dakota, Discover Los Angeles, Apejọ Las Vegas ati Alaṣẹ Alejo, ati Ṣabẹwo si California, awọn oniṣẹ irin-ajo gba aṣoju iyipo daradara ti ohun ti Amẹrika ni lati pese. “Lati gbigbọn ti awọn ilu nla wa si aṣa ti awọn ifalọkan alailẹgbẹ ni awọn ilu wa kekere si plethora ti awọn iṣẹlẹ ti n duro de ni awọn ita nla wa ati awọn papa itura orilẹ-ede wa, awọn alejo ni igbagbogbo ni atilẹyin nipasẹ ọpọlọpọ awọn iriri ni Amẹrika,” Garzilli sọ .

“Inu wa dun lati wa ni ajọṣepọ pẹlu Brand USA lati tẹsiwaju ipa ti Ọdun Irin-ajo AMẸRIKA-China lori MegaFam yii lati ṣe igbega Amẹrika si awọn aririn ajo Ilu China,” Walter Dias sọ, oludari iṣakoso United, Greater China & Korea Sales.

United Airlines n ṣiṣẹ diẹ sii awọn ọkọ ofurufu US-China ti ko duro, ati si awọn ilu diẹ sii ni Ilu China, ju ọkọ oju-ofurufu miiran miiran, ati awọn iṣẹ trans-Pacific diẹ sii lati Ilu China ju ọkọ oju-ofurufu ọkọ ofurufu miiran ti AMẸRIKA miiran pẹlu awọn ọna 17 ati ju awọn ọkọ ofurufu 100 lọ si Amẹrika lati ilu nla Ṣaina, Hong Kong ati Taiwan.

United began nonstop service to China in 1986 and in 2016 launched the first ever non-stop service from Xi’an to the United States and first Hangzhou-San Francisco nonstop flight. Currently, United serves Beijing with nonstop flights to airports in Chicago, New York/Newark, San Francisco and Washington-Dulles.  Service from Shanghai includes nonstop flights from Chicago, Guam, Los Angeles, New York/Newark and San Francisco. Service from Chengdu, Hangzhou and Xi’an includes nonstop flights from San Francisco. Service from Hong Kong includes nonstop flights from Chicago, Guam, Ho Chi Minh City, New York/Newark, San Francisco and Singapore.

Ni Oṣu Kejila, United yoo ṣafihan kilasi iṣowo tuntun ti United Polaris lori awọn ọkọ ofurufu gigun-gigun, pẹlu gbogbo awọn ipa ọna China-oluile US, eyiti o ni ibusun ibusun aṣa Saks Fifth Avenue ati ounjẹ tuntun ninu ọkọ ofurufu ati iriri mimu, pẹlu bi awọn ohun elo ohun elo.

“Brand USA’s MegaFam program, a first for the U.S. travel industry, is one of the most effective ways to promote international tourism to the United States,” said Garzilli. “It is a highly successful program that has run repeatedly from Australia, Germany, New Zealand, and the United Kingdom.”  Since the program began in 2013, Brand USA has hosted more than 700 international travel agents and tour operators. MegaFam itineraries have included destinations in all 50 U.S. states and the District of Columbia.

Alakoso Obama ati Alakoso China Xi Jinping ti ṣe apejuwe Ọdun Irin-ajo AMẸRIKA - China ni Oṣu Kẹsan ọdun 2015 ni idanimọ ti ifowosowopo pẹkipẹki ati idagbasoke iduroṣinṣin ti AMẸRIKA - China. Odun Irin-ajo naa fojusi lori imudara anfani ti irin-ajo ati awọn iriri irin-ajo, oye aṣa, ati riri ti awọn ohun alumọni laarin awọn ile-iṣẹ irin-ajo ti awọn orilẹ-ede mejeeji ati laarin awọn arinrin ajo AMẸRIKA ati Kannada. Ni Oṣu Kínní, Brand USA ṣiṣẹ pẹlu Igbimọ Irin-ajo Irin-ajo ti Orilẹ-ede China ati Ẹka Okoowo ti AMẸRIKA lati ṣe ifilọlẹ Ọdun Irin-ajo nipasẹ gbigbalejo gala kan ni Ilu Beijing eyiti o wa pẹlu ijọba giga ati eto ile-iṣẹ ati sise onjẹ ati ere idaraya ti o gba ẹbun lati Amẹrika . A ṣe iṣẹlẹ naa lakoko iṣẹ tita akọkọ ti Brand USA akọkọ si Ilu China, ilu-mẹta kan, irin-ajo ti o fun awọn agbari alabaṣepọ 40 laaye lati pade ati ta ọja awọn opin ọkọọkan wọn si awọn aṣoju ajo irin ajo Kannada pataki ati awọn alaṣẹ irin-ajo.

Brand USA ti jẹ agbara eto fun irin-ajo AMẸRIKA ati ile-iṣẹ irin-ajo labẹ Odun Irin-ajo, titari awọn orisun ati alaye si irin-ajo AMẸRIKA ati ile-iṣẹ irin-ajo lati ni ipa ati lo iru ẹrọ ti Odun Irin-ajo naa. Fun apẹẹrẹ, ohun elo irinṣẹ ori ayelujara ti a ṣe igbekale ni ibẹrẹ ọdun yii ni awọn orisun gẹgẹbi alabara jinlẹ ati oye ọja, aami Ọdun Irin-ajo, kalẹnda oluwa, awọn fidio lati ọdọ Alakoso Obama ati akọwe Pritzker, Awọn aye titaja ifowosowopo Brand ati diẹ sii. Brand USA tun ṣe ifilọlẹ eto ikẹkọ “Ṣetan imurasilẹ” China ti o wa fun gbogbo awọn alabaṣiṣẹpọ ati pe Brand USA n ṣe awin si awọn apejọ irin-ajo agbegbe ni ayika Amẹrika ni ọdun to nbo.

Brand USA n ṣiṣẹ gaan ni Ilu China pẹlu titaja alabara, ijadeja iṣowo irin-ajo to lagbara, ati awọn iru ẹrọ titaja ifowosowopo. Titaja alabara ni a ṣe deede ni ibamu si ọja China ati awọn ẹya oni nọmba wuwo ati wiwa lawujọ kọja awọn ikanni Ṣaina ti o ṣeto ati ti o n yọ. Lati de ọdọ iṣowo irin-ajo ati awọn media irin-ajo ati lati ṣepọ pẹlu ile-iṣẹ aṣoju AMẸRIKA ati awọn igbimọ, Brand USA ti ṣeto awọn ọfiisi aṣoju ni Beijing, Chengdu, Guangzhou, ati Shanghai. Ọpọlọpọ awọn eto titaja ifowosowopo ti Brand USA nfunni si awọn alabaṣiṣẹpọ rẹ ni Ilu China lo media ti o wuyi ati ifẹsẹtẹ iṣowo.

Airlift lati Ilu China si Amẹrika ti pọ si bi ibeere irin-ajo ti nwọle lati China si USA tẹsiwaju lati jinde. Gẹgẹbi awọn iṣiro akọkọ ti tọpinpin nipasẹ Orilẹ-ede Irin-ajo ati Irin-ajo Irin-ajo (NTTO), Amẹrika ṣe itẹwọgba awọn alejo to sunmọ 2.6 milionu lati Ilu China ni ọdun 2015 - di ọja karun karun ti o tobi julọ ni awọn ibẹwo si Amẹrika. Eyi jẹ ilosoke 18% lori 2014, ọdun kan ti o rii idagba lododun 21% kan.

NTTO ni afikun royin pe Ilu China ni orisun ti o tobi julo fun lilo inawo irin-ajo kariaye ni ọdun 2015. Iye ti o ju $ 30 bilionu ti awọn alejo Ilu Ṣaina lo kọja ti ita nipasẹ awọn alejo lati Ilu Kanada ati Mexico. Ni apapọ, awọn ara ilu China lo $ 7,164 lakoko irin-ajo AMẸRIKA kọọkan - nipa 30% ga ju awọn alejo agbaye miiran lọ.
China jẹ ọja kariaye akọkọ ni awọn ofin ti irin-ajo AMẸRIKA ati awọn okeere okeere - fifi fẹrẹ to $ 74 million ni ọjọ kan sinu eto-ọrọ AMẸRIKA. Aṣa yii ṣe ipo Ilu China gẹgẹbi ọkan ninu awọn ọja ti o ni idagbasoke ti o ga julọ fun USA.